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Tempo (1986 - 1996)
German "Zeitgeist" Magazine
With its appearance, Tempo brought a breath of fresh air to the German (sluggish) press landscape of the time. The entire content of the monthly magazine seemed fresher, more colorful and, above all, cheekier than in the conventional magazines. It filled the gap at the time between youth magazines and the conservative-looking weekly magazines. Unfortunately, this "Zeitgeist activism" only lasted about ten years - then the lively print magazine Tempo became a cult magazine that has not been forgotten to this day.
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Tempo - Germanys "Zeitgeist Print" pioneer
Finding (or inventing) current trends in the areas of art, fashion, society, film and music and providing them with loud words and matching brightly colored pictures - that was Tempo in its heyday. Established international magazines that had long been associated with so-called "New Journalism" were the models for setting up Tempo.From the mid-80s onwards, the right time seemed to be the right time for this in Germany. Almost at the same time, another self-proclaimed Zeitgeist magazine called Wiener was launched. But it ran out of air even faster than the pace. The zeitgeist is a temporary era. The TWEN magazine, which was briefly resurrected, had already experienced this years before